Beware! MLM Home Business Pitfalls of Building Online

Too many people these days become obsessed with building their MLM home businesses online, which more often than not results in their business dying!

Now don’t get me wrong, I think the internet is a great tool that everyone should be using to an MLM home business, or any business for that matter!

Am I talking out of both sides of my mouth?

No. Let me clarify (don’t you just love riddles?:).

Here’s where the problem lies: most people when they learn about online marketing go into “get-rich-quick mode” thinking that NOW they have finally discovered the SECRET that’s going to build their business automatically for them and make them rich overnight! All logic and reason goes out the window because they heard about some guy who went from homeless to millionaire in a weekend using the internet. That person therefore who may have been struggling and beating their head against the wall to grow their business suddenly finds out about this new previously-unknown-to-them “magical” way to make their business really work and basically stops building their business to become an online marketing guru/genius.

Of course, they don’t mean to put their business on hold but what they don’t understand is that – like any other great marketing approach or system – success won’t happen overnight, and they end spending more and more time learning and less and less time doing anything productive and guess what, their organization, however big or small, duplicates – they don’t do anything productive either…

Avoid the MLM Home Business Internet Trap

For most people, it may take 6 months and maybe longer to really master the different online marketing approaches necessary to create enough leads consistently – on a daily basis – where you no longer need to be prospecting any other way. Yes, there is always exception to the rule but when you consider the average networker only has a few hours a week to put into building an income from home, there isn’t much time left to learn these new skills and strategies. If you had 10-15 hours a day uninterrupted where you could study in a cave and really learn it, then yes, you could learn it much faster, in a matter of weeks probably, but that is very unrealistic for the average person, for the 80% of the networkers out there.

In order to create a growing, profitable MLM home business, you must be able to really connect with people.

Utilize the Internet for what it is, a great tool to leverage communications and marketing but don’t forget the fundamentals. This is a relationship business, and real relationships are built and maintained through communication.

Start slow when incorporating the internet, don’t go all in right from the get-go. Slowly start adding online marketing strategies to your existing business building approaches that are working. Perhaps setup a lead capture page to direct your suspects to – the people you need to sift and sort through to see who your prospects really are. Start communicating to your team with trainings and live presentations via webinar or online video format each week. Maybe setup a Facebook page to establish a basic online presence where you can connect with people and where they can go to learn more about YOU (again, people join people, not companies – don’t give out your company replicated website, give out your webpage, like your Facebook page to start) – you can also search for your prospects on Facebook and learn more about them as well.

Continue to build your MLM home business offline while also continuing to learn new ways of marketing and connecting online to create leads – but don’t sacrifice the offline activities for the online ones as you’ll only end up killing your business and having to start all over again. Anyone can begin an MLM home business from day 1 offline by keeping it simple and prospecting – simple, non-technical, duplicatable skills people have used and continue to use to create millions in their MLM home business (before there was the internet – or DVDs or cell phones even) and that anyone can learn.

But the same cannot be said for online marketing – it is a skill that must be learned, and although it’s becoming more and more necessary to have computer and Internet skills these days it’s still nowhere near as natural or common as talking with someone face to face, or even on the phone.

Again, the Internet is a great tool everyone building an MLM home business should learn and eventually master. But also realize that in reality it does take time, it won’t happen overnight. Also realize that people start and join MLM NOT because they want to push out the time frame to quit their job or retire or reach their goals but rather they join because they see it as a way to get there faster.

Therefore start with the offline methods and begin to slowly integrate your offline recruiting methods with your online generation efforts. As you begin to create more and more leads online you can cut back on your offline efforts or simply continue to both and make that much more money instead.

What duplicates duplicates

Again, your team will do what you do. If you focus only or primarily on online marketing so will your team and you will lose urgency and momentum and therefore substantial growth of your team due to the 3-6 month learning curve your people will have to overcome (plus you don’t want them getting distracted and only selling products and tools – no residual income, no leverage of people, no team, etc – big mistake!).

Start Your Own Cheap Home Business Online

Most internet marketers don’t want you to know you can start and run your own cheap home business online without their expensive memberships, courses and programs. While they all claim to have the secret, that is one they won’t share. You will need to pay for a few things, but they do not have to cost you a fortune just to make them work for you.

The entire reason to start your own cheap home business online is to make money, not spend it on programs and courses that will not really help you do much of anything except empty your bank account. If that is your goal, I would suggest a worthy charity instead. You will need to set a realistic budget for your new business, and rest assured, it is a real business so must be treated as such. Spending more than you can afford, in the hopes of a rapid return is not recommended, no matter how confident you are in the enterprise.

First off, you will need an internet connection, but you obviously already have that or you would not be reading this, so next is where to host your website or blog. For the tight budget, I recommend starting with a free blog to get your feet wet, or one of the free website services.

Once you have this set up, you will need a subject to write about. You can use a hobby or interest like most would tell you to do, or do some research and find a profitable market and fill a gap in that market. Not even the big corporate websites can fill the needs of all people, and if you can find a segment of the market they are under serving, you can get a small slice of their very big pie.

So now we have a foundation to build your cheap home business online, and grow from there. You will more than likely not want to limit yourself to one niche, or even one market segment, but start small and build as your income builds. This is how you take small trickles of income and turn them into a stream, then a river, of continuous income. It all starts with action, so all the reading, learning and research that has to be done can be done as you go along, in most cases. It is in your best interest to do at least one thing every day to grow your business.

Why To Use Evaporative Coolers For Commercial Purposes?

Evaporative coolers for commercial purposes? It may sound strange since we all are used to personal evaporative coolers. The concept of commercial air coolers is the same as the one that you use at your home. The difference lies in the size of the unit and the area covered. Industries need big sized air coolers that are capable of cooling larger areas. Moreover, the evaporative coolers used for commercial purposes require good quality durable cabinets, usually made of stainless steel with long lasting wet pads and heavy pumps. They are efficient in providing area and spot cooling within no time.

Air Coolers In Workplace

It is believed that to work properly in your workplace, you need to have a room temperature of around 23 – 24ยบ C, failing which the work efficiency decreases. But in most places, the need to cool the room temperature is felt only for a few months. Thus, installing heavy air conditioners is unnecessary in those regions. The three basic things that commercial houses consider in an air cooler are its speed, flexibility and cost. The evaporative coolers are a popular choice for commercial purposes because compared to air conditioners; they are less expensive and suit well in ventilated places like workshops and factories.

Features Of Commercial Air Coolers

The commercial coolers comprise powerful motors and premium pads. The pads are so prepared to provide extra protection against harmful pollutants and excess cooling. The throw of commercial coolers is larger as they are designed to cool large areas. Most of them are provided with heavy wheels for ease in movement that can be locked. The diameter of the fan and the water retention capacity is larger than the personal coolers.

Made out of stainless steel, they are durable and provide years of service and maintenance. The best part is, depending on the application, the units can be custom designed. In most cases the powerful blowers have backward incline or forward curve to manage high volume of air and static pressure. The commercial coolers are available in up discharge, down, side and various other configurations.

Standard Sized Air Coolers

The standard size of the commercial evaporative coolers can go up to 60,000 CFM (Cubic Feet per Minute). There are a few things that are to be kept in mind while selecting commercial evaporative coolers. Avoid coated or galvanized steel and use a stainless steel of grade 304 to enhance durability. These economic coolers not only decrease the cost of operation, but also ensure the constant supply of cool and fresh air in and out of the area where it is placed.